WHO WE ARE

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In today's booming global beauty industry, the demand for skilled professionals outpaces the available talent, leaving businesses with real challenges when it comes to growth and consistency. Beauti Industri Co was founded in 2022 by Anita Willson to help close this gap—by partnering with businesses to build internal capability, unlock team potential, and deliver expert support where it's needed most.

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Anita is a seasoned training and development professional with over two decades of experience in the beauty retail space. Throughout her career, she has worked closely with industry professionals and leading brands across the UK, Europe, North America, the Middle East, Asia, Australia, and New Zealand. This global exposure has shaped a nuanced understanding of diverse beauty landscapes. Her expertise lies in designing and delivering training strategies that elevate individual capability while directly

impacting business performance.

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Beauti Industri Co was created as a platform to share this expertise. We offer practical, tailored support and stand alongside beauty industry leaders as collaborative partners to help them reach their goals. More than just training solutions, we co-create growth strategies that empower teams, enhance client satisfaction, and improve results. We believe when you develop your people, they thrive. You retain talent, and your business transforms. That’s our focus.